Clash of Titans: Microsoft and SAP weigh in

A little recap

As it has been some time since I published Clash of Titans — Platform Play, the first part of this little series, let me start with a little recap.

  • Ecosystem
  • Insight
  • Productivity


Microsoft is the (not so, if you look sharply) hidden champion of this game.


Using Microsoft’s objective as a guideline, SAP is currently the business vendor that is closest to being the fabric of enterprises. The reason for this is the access to data in combination with the ability to support the whole value chain of companies across a wide range of industries and sizes.

In Summary

Here we have two companies that are greatly positioned in a platform market. With different starting points and strenghts they share similar visions. And they work hard towards it.

Helping businesses to improve in Digital Transformation, Customer Engagement, Customer Experience, CRM, Innovation